Customer 360
A single view of your customer interactions
In today’s highly competitive business landscape, understanding your customers and their needs is paramount to success.
Customer 360 is a strategy that involves collecting, integrating, and analysing customer data from various sources to create a unified and comprehensive view of each customer.
BENEFITS FOR YOUR BUSINESS
BENEFITS OF MICROSOFT PRODUCTS FOR YOUR ORGANISATION
Sales
Automate and streamline sales processes, track leads and opportunities, and close more deals.
Customer Engagement
Provide personalised customer service across all channels, resolve issues quickly, and build stronger customer relationships.
Customer Insights
Unify customer data for a single view of each customer, understand needs and preferences, and deliver personalised experiences.
Customer Voice
Collect and analyse customer feedback to identify areas for improvement and make better business decisions.
Business Central
Manage your finances, operations, and supply chain in one place, automate tasks, and improve efficiency.
Microsoft Dynamics 365 offers a robust set of tools to implement the Customer 360 concept effectively:
Dynamics 365 Sales is a customer relationship management (CRM) software application that helps businesses manage their sales process from lead to cash.
It offers a variety of features, including:
- Lead management
- Opportunity management
- Account and contact management
- Activity management
- Forecasting
- Reporting and analytics
Customer Engagement is a suite of cloud-based applications that help businesses manage their customer relationships.
Some of the benefits of using include:
- Improved customer service
- Increased sales
- Improved marketing effectiveness
- Reduced costs
- Improved collaboration
Customer Insights is a customer data platform and journey orchestration solution that helps organisations deliver personalised customer experiences. It combines data from multiple sources, including CRM, marketing automation, and customer support systems, to create a unified customer view.
Customer Insights also uses AI to generate insights, segment audiences, and create personalized customer journeys.
It can be used by sales, marketing, and service teams to:
- Uncover new insights about customers
- Segment audiences
- Create personalised customer journeys
Customer Voice is a cloud-based enterprise feedback management application that helps businesses collect, analyse, and act on customer feedback. It is built on Microsoft Forms and offers a number of additional features, such as:
- Advanced branding
- AI-powered analysis
- Data integration
Business Central is an ERP solution designed for small and medium-sized businesses. It used to help organisations manage their financials, supply chain, sales, and customer service operations.
Business Central provides a unified platform for managing various aspects of a business, including:
- Financial Management
- Supply Chain Management
- Sales and Service Management
- Project Management
- Human Resources Management
- Reporting and Analytics
By unifying customer data, businesses can enhance customer experiences, improve decision-making, and drive revenue growth. In an era where data is king, this integrated approach can be a game-changer for businesses looking to stay competitive and thrive in an ever-evolving marketplace.
Customer 360 is not just a solution; it’s a strategic asset that can revolutionise the way you do business. Whether you’re a finance person focused on revenue growth, a CIO aiming for data-driven insights, a salesperson looking to boost conversions, a marketing manager wanting to create engaging campaigns, or a customer service representative striving for top-notch service.
Customer 360 is designed for you!
